top of page
Writer's pictureKarlen Beitman

How to Value Commercial Real Estate

Updated: Nov 27


Photograph of commercial buildings with text overlay "How to Value Commercial Properties"

Valuing commercial real estate is a crucial skill for investors, developers, and real estate professionals. This process, while complex, provides key insights that inform buying, selling, and leasing decisions. Understanding the true worth of a commercial property ensures informed investment choices and helps assess potential risks and returns. Several valuation methods, including income capitalization, sales comparison, and cost approaches, can be employed to determine a property's market value. In this resource, we will explore these methods in detail, offering a comprehensive guide to accurately evaluate commercial real estate assets.


How to Value Commercial Real Estate

Assessing the value of commercial property is crucial for informed investment decisions. Whether you're a landlord, property owner, business complex owner, or seasoned real estate investor, understanding your property's listing price is vital. Unlike residential valuations, commercial property appraisals are more complex, with fluctuating values and additional intricacies that can complicate the process. Mastering various valuation methods provides a strategic advantage in achieving success in commercial investments.


The more you know about a commercial property, the better you can assess it's value. LandApp is an all-in-one property intelligence tool for commercial real estate that allows you to evaluate properties nationwide. Learn more or subscribe to LandApp for $10 per month today:



Commercial Real Estate Valuation Methods

The five main ways to value commercial real estate are the cost approach, the sales comparison approach, the income approach, the gross rent multiplier approach, and the price per square foot approach. Whether you’re buying, selling, or investing in commercial real estate, understanding each of these methods is the best way to determine which one makes the most sense for your property.


1) Cost Approach

The Cost Approach method for valuing commercial real estate involves calculating the expense of reconstructing the property from the ground up. This method takes into account the current value of the land, labor, construction materials, and any other costs associated with replacing the existing structure. It operates on the assumption that a property's value is equivalent to its reconstruction cost. This approach is particularly useful when a property has undergone significant upgrades that enhance its value. It can be difficult to accurately calculate the depreciation of older buildings or estimate the land value in a fully developed location.


2) Sales Comparison Approach

The Sales Comparison Approach is commonly used to value commercial property. It relies on recent sales data to determine the value of a commercial property. The sales comparison approach is ideally suited for properties situated among similar ones in areas with a high volume of commercial real estate transactions. When current sales data is available, it can provide an approximate valuation for a property, provided the size, age, location, neighborhood demographics, and condition of the buildings are comparable. However, commercial property appraisers may occasionally need to seek comparisons outside the immediate market area, which can lead to unreliable data. It's crucial to consider any significant differences in such cases.


3) Income Approach

The Income Approach, also known as the income capitalization approach, is primarily used for income-generating properties. It provides commercial real estate investors with an estimate of potential earnings from a property. Investors often analyze data from comparable properties along with costs related to revenue generation, such as routine maintenance needed to keep the building operational.


Although this approach to determining value seems straightforward, the underlying logic can be complex. Calculating the Net Operating Income (NOI) requires assumptions about factors such as rental growth rates, occupancy levels, market conditions, cost increases, and necessary repairs and maintenance. Often, these assumptions pertain to events several years into the future. Adjustments to the capitalization rate, or cap rate, can be made to reflect specific property features like exterior quality or current tenants, compared to similar properties. If an accurate cap rate cannot be determined, comparable properties in the area can be used for estimation.


4) Gross Rent Multiplier

Another method of commercial real estate valuation is the Gross Rent Multiplier approach. The gross rent multiplier (GRM) formula is a method used to assess the value of commercial properties, similar to the income approach. Unlike the latter, the GRM focuses on the property’s gross rent and does not factor in maintenance expenses or vacancy losses.


To determine the value of an investment property using this method, follow two steps. First, calculate the GRM from recent sales of comparable properties by dividing the sales price by the annual gross rent. Once you have the GRM for similar properties, apply it to the estimated gross rent of the property under evaluation. For instance, if the GRM for comparable properties is 10 and a property’s gross income is $500,000, its value could be reasonably estimated at $5,000,000.


5) Price Per Square Foot

To assess the value of an office, industrial, or retail property, one effective method is to multiply the usable square footage by the price per square foot. While this approach provides a preliminary estimate of investment potential, it is often complemented by other methods, such as the income or sales approach, for a more comprehensive evaluation of a property's worth. If a commercial building lacks a listed price per square foot, examine similar properties in the vicinity. You can then adjust this property's value based on factors like age, condition, location, and potential uses.


Considerations for Valuing Commercial Real Estate

When evaluating which method is best for valuing commercial properties, remember that the ideal method depends on your business's specific needs and long-term objectives. For instance, comparing selling prices or cap rates for a rural property with no nearby comparable buildings is futile. In such cases, the cost approach may be more appropriate. Consider the property's location, condition, and income potential. Then, determine which method best captures its overall value. You can also employ multiple tools to create a more accurate assessment of the building's worth.


Understanding current market conditions is crucial when valuing commercial real estate. Factors such as economic trends, interest rates, inflation, and local market dynamics can significantly impact property values. An expansive market with high demand and limited supply may drive property values up, whereas a saturated market with abundant supply could depress prices. Being aware of these conditions helps investors and appraisers to adjust their valuation methods accordingly, providing a more accurate property assessment.


Each commercial property is unique, and its specific attributes should be accounted for in the valuation process. Elements such as the building's age, architectural design, quality of construction, and any recent renovations can influence its market value. Moreover, the property's usability, zoning regulations, and potential for redevelopment play critical roles. It's essential to evaluate how these individual factors align with available market data to arrive at an informed estimate of the property's worth.


The financial performance of a commercial property is also a critical consideration. Analyzing financial statements, rent rolls, expense reports, and historical financial performance records can reveal insights into the property's profitability and cash flow potential. Additionally, it is important to assess the stability and quality of the tenant base, as long-term leases with reputable tenants can enhance the attractiveness of the investment. Evaluating these characteristics allows investors to better understand the sustainable income prospects of a commercial property.



To accurately assess the property's value, consider engaging a third-party commercial real estate appraiser for a professional evaluation. The appraiser's main role is to deliver impartial insights into the property's worth, offering an unbiased valuation free from subjective opinions.


LandApp: All-in-One Tool for Commercial Real Estate

LandApp is a platform crafted to streamline and elevate the commercial real estate experience for investors, brokers, and property managers. By combining powerful tools with intuitive features, LandApp simplifies the intricacies of due diligence and management within the commercial real estate sector. Whether you're seeking new investment opportunities or managing a diverse portfolio, LandApp offers a comprehensive solution to fulfill your needs.


With LandApp, you can learn more about your commercial properties or commercial properties that you're interested in purchasing and their unique features and potential risks. LandApp helps commercial property owners and investors identify opportunities for adding value through renewable energy and data center lease opportunities. Additionally, it provides risk indexes to help you conduct due diligence and identify any environmental or man-made risks associated with a commercial property. Get started today for just $10 monthly:



bottom of page